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Joomla Email Newsletters and Marketing Components

There are 5 main email marketing newsletters available for Joomla as integrated components:

• Massmail
• Letterman
• Anjel
• Yanc
• MosListMessenger

Note Massmail is built into the core of Joomla. It is only included here for the sake of completeness as it is not really a email newsletter component. It is most suited for shooting out a quick email to all your administrators for example.

Email Review Summary

There is not too much to separate the four review Joomla email newsletters at this time. All of them contain more or less the same core features, and all off them fall down on bounce handling and integration into the Joomla user database. You basically have 3 main choices at the moment, because of the support issues with Anjel, I would not recommend it.

1. If you need something simple for a small (<100) mailing list then Letterman is for you. Its clean interface and simple sending process make it ideal.
2. If you need to do email marketing with Yanc. It's more complex, but has more features than Letterman, and its still free.
3. If want to go commercial, the MosListMessenger from Phil Taylor might be worth consideration. Its still not ideal but the better support available from a commercial component might be worth it to you.

In our next review, we will be looking at non-Joomla email marketing. We will focus on hosted solutions that address RSS, RSS via email or just simple email.

On to the individual reviews....